Mooc AtlasUniversity-level self-study
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Business & management · 69Intermediate

General Manager

Experienced professionals aiming to run a unit or site.

Marketing, financial statements, operations and organisational design, then corporate strategy and financial modelling.

445hours of coursework
45weeks at 10 h
3steps
16courses
3universities

Target skills

Business StrategyLeadership and ManagementOrganizational LeadershipLeadershipFinancial AnalysisBrand ManagementFinancial Statement AnalysisInventory AccountingProcess ManagementData AnalysisStrategic MarketingBusiness Process

Skill labels as listed on Coursera.

Target jobs

  • General manager
  • Site director
  • Chief operating officer

Progression

  1. 1
    Illinois TechIntermediateExcel, Word, PowerPoint, Google Workspace

    Stated prerequisites: Some related experience recommended

    Show the 4 courses
    CourseLevelLengthRating (reviews)
    Marketing StrategyBeginner54 h4.8 (148)
    Financial Statement ApplicationsBeginner85 h3.2 (18)
    Operations and Process ManagementIntermediate45 h4.8 (215)
    Leadership & Organization DesignIntermediate113 h4.8 (36)
  2. 2
    University of Illinois Urbana-ChampaignBeginner

    Stated prerequisites: No prior experience required

    Show the 7 courses
    CourseLevelLengthRating (reviews)
    Leading Teams: Developing as a LeaderBeginner14 h4.8 (6,700)
    Leading Teams: Building Effective Team CulturesBeginner14 h4.8 (2,491)
    Designing the OrganizationBeginner13 h4.7 (1,776)
    Managing the OrganizationBeginner13 h4.8 (1,553)
    Business StrategyIntermediate19 h4.8 (2,100)
    Corporate StrategyIntermediate11 h4.7 (1,196)
    Strategic Leadership and Management CapstoneBeginner12 h4.7 (395)
  3. 3
    University of PennsylvaniaBeginnerMicrosoft Excel, Microsoft PowerPoint

    Stated prerequisites: High-school math through pre-calculus suggested

    Show the 5 courses

With Coursera Plus

This path takes 445 hours, about 10 months at 10 hours a week. A Coursera Plus subscription gives access to most of its courses during that time.

Discover Coursera Plus

Projects to build

After step 1

Business review

Analyse a unit’s accounts and processes and propose five improvements.

After step 2

Merger and acquisition

Assess the strategic case for an acquisition and its integration risks.

After step 3

Budget forecast

Build a unit’s two-year budget and cash plan, with scenarios.

Free textbooks

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