Business model canvas
Fill in the business model canvas of your project and list the assumptions to test.
Project owners or future founders.
Accounting and ethics for founders, design thinking, creativity and launching a business, then customer acquisition through digital channels.
Skill labels as listed on Coursera.
Stated prerequisites: No prior experience required
| Course | Level | Length | Rating (reviews) |
|---|---|---|---|
| Financial Accounting Fundamentals | Beginner | 13 h | 4.8 (2,913) |
| Ethical Leadership Through Giving Voice to Values | Beginner | 11 h | 4.7 (617) |
| New Models of Business in Society | — | 5 h | 4.7 (4,080) |
| Innovating with the Business Model Canvas | Beginner | 4 h | 4.6 (324) |
Stated prerequisites: No prior experience required
| Course | Level | Length | Rating (reviews) |
|---|---|---|---|
| Design Thinking: Insights to Inspiration | Beginner | 14 h | 4.7 (156) |
| Design Thinking: Ideas to Action | Beginner | 14 h | 4.6 (86) |
| Design Thinking: Discovery Tools | Beginner | 14 h | 4.7 (43) |
| Experiencing Design: Deepening Your Design Thinking Practice | Beginner | 11 h | 4.7 (71) |
Stated prerequisites: No prior experience required
| Course | Level | Length | Rating (reviews) |
|---|---|---|---|
| Strategic Innovation: Building and Sustaining Innovative Organizations | Beginner | 14 h | 4.8 (1,311) |
| Strategic Innovation: Managing Innovation Initiatives | Beginner | 14 h | 4.8 (742) |
| Creativity Toolkit I: Changing Perspectives | Beginner | 21 h | 4.8 (658) |
| Creativity Toolkit II: Creative Collaboration | Beginner | 22 h | 4.8 (414) |
| Entrepreneurship I: Laying the Foundation | Beginner | 12 h | 4.8 (1,334) |
| Entrepreneurship II: Preparing for Launch | Beginner | 12 h | 4.8 (771) |
Stated prerequisites: No prior experience required
| Course | Level | Length | Rating (reviews) |
|---|---|---|---|
| The Digital Marketing Revolution | Beginner | 26 h | 4.7 (1,829) |
| Marketing in a Digital World | Beginner | 29 h | 4.7 (17,096) |
| Digital Marketing: Customer Engagement Strategy | Beginner | 13 h | 4.5 (4,829) |
| Digital Marketing: Platforms, Data, and Technologies | Beginner | 12 h | 4.5 (3,363) |
| Digital Marketing Strategy: Navigating Emerging Media and AI | Beginner | 19 h | 4.4 (2,897) |
| Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World | Beginner | 19 h | 4.6 (3,177) |
| Digital Marketing Capstone | Beginner | 18 h | 4.5 (610) |
This path takes 317 hours, about 7 months at 10 hours a week. A Coursera Plus subscription gives access to most of its courses during that time.
Fill in the business model canvas of your project and list the assumptions to test.
Run ten interviews with potential customers and build a prototype from them.
Prepare a ten-slide pitch with three-year financial forecasts.